Cookie policy

Planet B group – Cookie statement – ​​Version September 2023

  1. General

You have found the cookie policy of the Planet B BV group (hereinafter “ Planet B ” or “ we ”).

With this cookie policy we try to inform every user of our services and products in a clear manner about the use of cookies (and similar technologies) on our websites, namely:

Since cookies can also contain personal data (e.g. your IP address, the date and time of your visit to one of our websites, etc.), this cookie policy must be read together with our privacy statement, which can be found at: link to provide a privacy statement.

We attach great importance to responsible handling of our legal obligations in this context and will therefore be forced to regularly update this policy to reflect new developments in this matter. The most current version will always be available on our aforementioned websites.

  1. What is a cookie?

Cookies are small data or text files that are stored on your computer or mobile device when you visit one of our websites or applications. A cookie is a kind of memory aid for that website or application: thanks to cookies, these websites and applications can easily keep track of certain information about you and your surfing behavior and thus improve your user experience (e.g. your language choice), unless you have adjusted your browser settings so that such cookie will be rejected. 

The cookies are therefore managed by your web browser.

Cookies can be placed both by our websites themselves and controlled by us ("first-party cookies" or "first-party cookies"), and by domain names that belong to third parties for services incorporated in our websites ("third-party cookies" or “third party cookies”, such as Google Analytics, Facebook Pixel/Like buttons, YouTube, Instagram, advertising networks, etc.). We do not manage the cookies of these third parties ourselves. More information about these cookies can be found in the cookie statement (and associated privacy statement) of these third parties. 

Cookies are sometimes placed temporarily ("session cookies", these are deleted when you close the browser) and sometimes permanently ("persistent cookies", these remain until they expire or you delete them).

  1. Why do we use cookies?

We use cookies primarily to improve your user experience and to make our online services function better. Cookies also help us to make the content of our websites and applications more interesting for you, by adapting the content to your personal taste. Finally, we also use cookies to map the surfing behavior of our visitors.

  1. Which cookies do we use?

There are different types of cookies, depending on the purpose they serve.  We use the following cookies on our websites:

  • Functional cookies

Functional cookies are necessary for the proper (technical) functioning of the website. Due to this technical necessity, these cookies are placed without your permission when using our websites or applications. They keep information about your choices and preferences on our website or application (e.g. a cookie to remember your log-in details, your language preference, your products in the shopping cart, etc.). These cookies are always first party cookies.

We use, among others, the following functional cookies:

Name

Goal

Domain

Retention period

_ab

Used in connection with admin access.

First party

2 years

_customer_account_shop_sessions

Used in conjunction with the _secure_account_session_id cookie to track a user's session for new customer accounts.

First party

30 days

_secure_account_session_id

Used to track a user's session for new customer accounts.

First party

30 days

_secure_session_id

Used to track a user's session through the multi-step checkout process and associate order, payment, and shipping details.

First party

24 hours

_shopify_country

For stores where the price currency/country is set based on GeoIP, this cookie stores the country we detected. This cookie helps prevent GeoIP from being looked up after the first request.

First party

Session

_shopify_m

Used to manage customer privacy settings.

First party

1 year

_shopify_tm

Used to manage customer privacy settings.

First party

30 minutes

_shopify_tw

Used to manage customer privacy settings.

First party

2 weeks

_storefront_u

Used to update customer account information.

First party

1 minute

_tracking_consent

Used to store a user's preferences if a merchant has set privacy rules in the visitor's region.

First party

1 year

_cmp_a

Used to manage customer privacy settings.

First party

1 day

c

Used in connection with checkout.

First party

1 year

cart

Used in combination with the shopping cart.

First party

2 weeks

cart_currency

Set after a payment is completed to ensure new carts are in the same currency as the last payment.

First party

2 weeks

cart_sig

A hash of the contents of a shopping cart. This is used to verify the integrity of the shopping cart and to ensure the performance of some shopping cart operations.

First party

2 weeks

cart_ts

Used in connection with checkout.

First party

2 weeks

cart_ver

Used in connection with the shopping cart.

First party

2 weeks

checkout

Used in connection with checkout.

First party

4 weeks

checkout_token

Used in connection with checkout.

First party

1 year

customer_account_locale

Used in connection with new customer accounts.

First party

1 year

dynamic_checkout_shown_on_cart

Used in connection with checkout.

First party

30 minutes

hide_shopify_pay_for_checkout

Used in connection with checkout.

First party

Session

keep_alive

Used in connection with buyer localization.

First party

2 weeks

master_device_id

Used in connection with registering with the seller.

First party

2 years

previous_step

Used in connection with checkout.

First party

1 year

discount_code

Used in connection with checkout.

First party

Session

remember_me

Used in connection with checkout.

First party

1 year

secure_customer_sig

Used to identify a user after logging in as a customer at a store so they don't have to log in again.

First party

1 year

shopify_pay

Used in connection with checkout.

First party

1 year

shopify_pay_redirect

Used in connection with checkout.

First party

1 hour, 3 weeks or 1 year depending on the value

shop_pay_accelerated

Used in connection with checkout.

First party

1 year

source_name

Used with mobile apps to provide customized checkout behavior when a store is viewed from a compatible mobile app.

First party

Session

storefront_digest

Saves a copy of the store's password so merchants can preview their store while it is password protected.

First party

2 years

tracked_start_checkout

Used in connection with checkout.

First party

1 year

checkout_session_lookup

Used in connection with checkout.

First party

3 weeks

checkout_prefill

Used in connection with checkout.

First party

5 months

checkout_queue_token

Used in connection with checkout.

First party

1 year

checkout_queue_checkout_token

Used in connection with checkout.

First party

1 year

checkout_worker_session

Used in connection with checkout.

First party

3 days

checkout_session_token

Used in connection with checkout.

First party

3 weeks

checkout_session_token_<<token>>

Used in connection with checkout.

First party

3 weeks

cookietest

Used to ensure that our systems work correctly

First party

1 month

order

Used in connection with the order status page.

First party

3 weeks

identity state

Used in connection with customer authentication.

First party

24 hours

identity-state-<<token>>

Used in connection with customer authentication.

First party

24 hours

identity_customer_account_number

Used in connection with customer authentication.

First party

12 weeks

card_update_verification_id

Used in connection with checkout.

First party

20 months

customer_account_new_login

Used in connection with customer authentication.

First party

20 months

customer_account_preview

Used in connection with customer authentication.

First party

7 days

customer_payment_method

Used in connection with checkout.

First party

1 hour

customer_shop_pay_agreement

Used in connection with checkout.

First party

20 months

pay_update_intent_id

Used in connection with checkout.

First party

20 months

localization

Used in connection with checkout.

First party

2 weeks

profile_preview_token

Used in connection with checkout.

First party

5 months

login_with_shop_finalize

Used in connection with customer authentication.

First party

5 months

preview_theme

Used in connection with the theme editor.

First party

Session

shopify-editor-unconfirmed-settings

Used in connection with the theme editor.

First party

16 hours

wpm-test-cookie

Used to ensure that our systems work correctly

First party

Session

  • Analytical cookies

Analytical cookies are non-functional cookies that are used to analyze how a website is used by the visitor. These cookies require your consent and you can withdraw it at any time.

We use, among others, the following analytical cookies:

Name

Goal

Domain

Retention period

Google Analytics

Measure website traffic and conversions.

Third party

90 days 

_landing_page

Track landing pages.

First party

2 weeks

_orig_referrer

Track landing pages.

First party

2 weeks

_s

Shopify analytics.

First party

30 minutes

_shopify_d

Shopify analytics.

First party

Session

_shopify_fs

Shopify analytics.

First party

30 minutes

_shopify_s

Shopify analytics.

First party

30 minutes

_shopify_sa_p

Shopify analytics related to marketing and referrals.

First party

30 minutes

_shopify_sa_t

Shopify analytics related to marketing and referrals.

First party

30 minutes

_shopify_y

Shopify analytics.

First party

1 year

_y

Shopify analytics.

First party

1 year

_shopify_ga

Shopify and Google analytics.

First party

Session

customer_auth_provider

Shopify analytics.

First party

Session

customer_auth_session_created_at

Shopify analytics.

First party

Session

unique_interaction_id

Shopify analytics.

First party

10 minutes

  • Marketing and tracking cookies

Marketing and tracking cookies are non-functional cookies that track your surfing behavior to compile your advertising profile. In this way, advertisements can be shown that match your personal interests. These cookies require your consent and you can withdraw it at any time.

We use, among other things, the following advertising cookies:

Name

Goal

Domain

Retention period

Meta (Facebook & Instagram)

Marketing

Third party

395 days

  • Social media plug-in cookies

Social media plug-in cookies are non-functional cookies that are used to enable the integration of social networking sites (Facebook, Instagram, Pinterest, X, etc.) on our websites. We have no influence on what social media do with their cookies. For more information about these cookies, we would like to refer you to the statements of the third parties on their own websites. These cookies require your consent and you can withdraw it at any time. 

We use, among other things, the following social media plug-in cookies:

Name

Goal

Domain

Retention period

TikTok

Marketing

Third party

395 days 

  1. How can you set your cookie preference?

You can manage the use of our cookies via the cookie tool on our online services (link [ * ]): 

You can also adjust your cookie preference directly via the settings of your own browser (this varies per browser):

By not accepting certain cookies, our online services (or some parts thereof) may function less well.

  1. Which law applies to this cookie policy and which courts have jurisdiction if a dispute arises?

If any (amicable or judicial) discussions arise regarding this cookie policy, these must be conducted in accordance with Belgian law and can only be submitted to the court of East Flanders, Ghent Division. 

  1. How can you contact us about this cookie policy?

If you have any questions about this cookie policy, you can contact Mr. Tibbe Verschaffel by e-mail: Tibbe@planetb.be orcontact@planetB.be , or by telephone at: +32 494 69 69 66. You can also do so by post. you can reach us (the address can be found under point 2 above).

Cookie policy